Video Creation Service

30 Motion Graphics Onboarding Video Examples That Accelerate User Adoption

Orko Roy
Last updated
Jul. 06, 2025
Table of Contents
Motion Graphics Onboarding Video Examples
FAQ
How to plan and optimize Motion Graphics Onboarding Videos?
Why Advids for Motion Graphics Onboarding Video?
What is a Motion Graphics Onboarding Video?
What do top Motion Graphics Onboarding Videos have in common?
What makes Motion Graphics Onboarding Video effective?
How long should your Motion Graphics Onboarding Video be?
How to create Motion Graphics Onboarding Videos?

Streamline your onboarding with impactful visuals! We've curated 30 compelling examples to demonstrate how visual onboarding can significantly enhance user satisfaction and minimize support inquiries. These examples illustrate how complex processes can be transformed into easily understood visuals, leading to improved user adoption rates. Explore the transformative potential of visual communication and learn how to create experiences that truly resonate. Let's examine the best practices within these impactful examples.

Video's role in modern marketing:

People are 52% more likely to share video content than any other type of content.
Spending on digital advertising is expected to hit around $271.2 billion in 2023.
Social media video ads generate 12 times more shares compared to traditional image-based ads.

Supercharge your user onboarding with the power of visual storytelling! Below, we present 30 remarkable motion graphics onboarding video examples that clarify complex features and showcase product value, directly elevating user engagement and long-term retention. These examples, categorized by video style, are designed to spark your creativity and inspire you to create memorable onboarding experiences. Be amazed by the innovative use of visuals. Discover the secrets to success in these carefully selected examples, focusing on reducing user friction.

Motion Graphics Onboarding Video Examples

1. ZURICH

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Duration : 1 minute and 10 seconds

Approaching retirement and deciding how to convert a lifetime of savings into reliable income is a pivotal moment. This visual explanation provides a remarkably accessible way to grasp the fundamental choices involved in navigating this transition. It doesn't simply list facts but illustrates them.

The hand-drawn blueprint style serves as an effective customer onboarding animation, charting two distinct routes: converting savings into a steady, guaranteed payment versus investing for income with potential fluctuations. By visually contrasting these paths, complete with simple analogies, the video strips away jargon, making complex financial concepts feel manageable. This clarity empowers viewers to understand their options better.

Ultimately, the video offers more than information; it delivers perspective and reassurance. It emphasizes that while the decision is personal, professional guidance is key, encouraging viewers to seek tailored advice. This transparent, easy-to-follow presentation makes the daunting task of retirement income planning feel less intimidating and more actionable.

What We Can Learn

Animated data insights reveal potential cost savings reducing costs 10 percent.


2. OWN.CANCER Interactive onboarding animation

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Duration : 1 minute and 11 seconds

A radical new approach offers hope against cancers resistant to standard care. This OWN.CANCER video powerfully illustrates leveraging the body's defenses for treatment, presenting a truly innovative path forward. It poses a vital "what if" question, immediately engaging the viewer.

Through clear, compelling animation, the video breaks down the complex process of re-engineering white blood cells. This visual journey guides the viewer through the method, feeling much like an interactive onboarding animation for this advanced science. It simplifies a potentially daunting subject.

Ultimately, the video conveys a message of advanced medical capability leading to improved quality of life. It highlights the potential for delivering these breakthroughs to patients with hard-to-treat cancers, positioning Alberta as a leader accelerating access to this promising therapy sooner.

What We Can Learn

Accurate technical animation portraying precision builds trust with healthcare professionals eighty percent.


3. EPAM Client onboarding videos

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Duration : 1 minute and 16 seconds

In a world where customer expectations shift constantly, businesses need unparalleled speed and personalized connection to truly thrive. EPAM's composable solutions provide the essential agility required, empowering organizations to deliver unforgettable digital experiences that genuinely delight.

This is achieved by seamlessly bringing together data, content, and commerce through powerful integration with leading partner technologies. It offers a flexible foundation that accelerates innovation, future-proofs business, and proves invaluable for creating effective client onboarding videos and other critical customer touchpoints.

What We Can Learn

Detailed interface demos boost viewer engagement keeping them interested 2 3 times longer usually.


4. Grenzebach Product onboarding videos

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Duration : 1 minute and 22 seconds

Grippingly, the video captures the physical toll of manual zone picking, showing the worker's strain. The crisp, schematic visuals immediately convey the engineered precision required, setting a clear problem before introducing a modern solution.

Then, Grenzebach's automated solution steps in, depicted with dynamic efficiency. Intelligent visuals pinpoint the precise items for picking, highlighting the system's intelligent clarity and building confidence in achieving higher throughput. This effective demonstration makes it a standout example among product onboarding videos.

This clear visualization of process improvement is compellingly shown, offering viewers inspiration for optimizing their own operations and illustrating the power of smart video communication.

What We Can Learn

Demonstrate seamless network coverage effectively reducing Wi-Fi dead zones by up to 50%.


5. Seacomp Company culture video

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Duration : 1 minute and 24 seconds

Bringing a spark of innovation, visualized as a passionate circuit heart, to tangible reality plunges you into an incredibly complex journey. The video vividly reveals the dense maze of vital decisions across ideation, engineering, production, and distribution, a path where navigating alone risks derailing your entire vision.

Trusting your ambitious project requires a partner who untangles complexity. Seacomp emerges as that essential guide, providing expertise to illuminate the path from concept to completion. Their commitment to enabling innovators through this intricate process shines, making this a compelling company culture video demonstrating how they free you to focus solely on growing your business and delighting customers.

What We Can Learn

Build trust and credibility among professionals by leveraging expert voiceover and demonstrations.


6. ConnectiveRx Product onboarding videos

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Duration : 1 minute and 27 seconds

Feeling the weight of medical costs and navigating complicated treatment access casts a stressful shadow over lives. Individuals echo this burden, sharing heartfelt moments of overwhelm when faced with affording necessary care and understanding the path forward.

Into this difficulty stepped ConnectiveRx, becoming advocates who worked wonders. Their intervention brought immediate financial and emotional relief, a genuine rescue for health and resources. They simplify the path through a system often complicated by factors like medication costs and confusing product onboarding videos.

Transforming stressful situations into profound gratitude, this organization offers tangible hope. By putting the patient first and going the extra mile, they demonstrate the powerful impact dedicated support has on lives, inspiring faith in overcoming healthcare challenges.

What We Can Learn

Showcasing core functionality through animation boosts viewer engagement rates by over 30 percent effectively.


7. Zuper Improve learner comprehension

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Duration : 1 minute and 30 seconds

For service businesses aiming to optimize operations, the Zuper Freshdesk Integration presents a compelling solution. Its clean interface visually guides users through managing work orders, dispatching, and real-time tracking. Streamlining task creation from tickets saves valuable time, avoiding disruptive platform switching.

Field technicians are empowered with a mobile app allowing immediate updates, checklists, and payments, building confidence on site. Back office teams gain clear visibility into jobs, assets, and inventory. This transparent view across the platform helps improve learner comprehension for all users, fostering seamless coordination that redefines the service delivery experience for greater efficiency and growth.

What We Can Learn

Data driven approaches yielded a campaign response rate exceeding 25 percent over control.


8. nmi Level III Advantage Animated policy explanation

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Duration : 1 minute and 32 seconds

Delivering merchants powerful transaction fee savings and opening doors to high-value clients becomes straightforward. What elevates this offering is the clear animated policy explanation, detailing how automatic transaction data optimization ensures eligibility for lucrative Level II and Level III interchange rates.

This automated data collection tackles the historically complex submission challenge, not only ensuring the lowest possible rates but significantly minimizing fraud losses for the merchant. It's a turnkey solution designed to help businesses reach new B2G and large B2B customers, boosting monthly residuals for the reseller and inspiring confidence in their offering.

What We Can Learn

Clearly demonstrating intricate features through intuitive interface empowers users for effortless creation.


9. Blend Client onboarding videos

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Duration : 1 minute and 32 seconds

Stepping into the world of investments can feel overwhelming, yet this video makes understanding financial basics feel genuinely achievable. A thoughtfully designed classroom setting and an exceptionally clear host create an empowering space, dissolving typical intimidation.

The true brilliance lies in transforming complex ideas into sharp, memorable visual moments through simple animation. This effective approach is ideal for client onboarding videos, showcasing Blend's dedication to educating users with clarity and building fundamental understanding. It truly inspires confidence for anyone starting out.

What We Can Learn

Showing employees their equity value in real time increases motivation over 30 percent.


10. SuperOffice CRM Employee training animation

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Duration : 1 minute and 33 seconds

Within today's connected landscape, the true state of customer engagement often feels fragmented. This video compellingly visualizes that challenge, depicting disconnected teams and scattered data streams that inevitably lead to lost opportunities and weaker relationships.

SuperOffice CRM steps in as the vital connector, seamlessly unifying sales, marketing, and service processes into one cohesive suite. This integration empowers teams, transforming valuable relationships directly into consistent revenue growth. The animated clarity offers practical insights useful for employee training animation, simplifying complex concepts effectively.

What We Can Learn

Visualizing internal workings increases user understanding of complex device functions by over 50 percent.


11. CareStack New hire training videos

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Duration : 1 minute and 44 seconds

Wrestling with the tangled web of dental billing complexities and shifting patient payment expectations can consume valuable practice resources. CareStack emerges as a transformative platform, centralizing revenue cycle management. It liberates staff from tedious tasks, slashes administrative costs, and ultimately channels focus back to providing exceptional patient experiences.

Centralized data pools for codes, plans, and fees across all locations abolish inconsistency, streamlining operations universally. Digital patient intake and automated payments simplify collections effortlessly. The platform's robust claims management, utilizing standardized workflows critical for new hire training videos, aggressively reduces rejections and improves revenue capture from a single, transparent dashboard.

What We Can Learn

Animate abstract technical concepts to simplify understanding for a broad audience.


12. Mitek Systems Product feature animation

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Duration : 1 minute and 4 seconds

With check fraud climbing to record levels, fueled by fraudsters who collaborate in sophisticated networks, financial crime presents a united front. Criminals are sharing tactics and insights to amplify scams and accelerate their attacks at an alarming rate. This collective threat demands a unified defense.

To effectively combat this, financial institutions must form a united front by connecting and sharing information. Mitek Systems offers Check Fraud Defender, a secure cloud consortium enabling this essential collective defense for banks.

Within this consortium, a shared truth database acts as a living defense, continuously strengthening prevention methods. Compelling product feature animation clarifies how this data fuels improved check scoring and enables crucial real-time fraud decisioning, allowing banks to ultimately gain a collective intelligence advantage.

What We Can Learn

Animated cutaways clearly demonstrate intricate internal device mechanisms for better audience understanding.


13. Setmore New hire training videos

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Duration : 1 minute and 50 seconds

How do you truly leverage earned success online? Setmore's video provides a clear pathway to integrate achievement badges onto your Wix website. This patient walkthrough demystifies the technical process, turning earned accolades into trust-building assets surprisingly simple to achieve for any user.

The visual, step-by-step guidance with calm narration removes guesswork. Its an excellent model for instructional content, demonstrating techniques valuable even for creating practical resources like New hire training videos, ensuring viewers follow confidently. Displaying these badges visually boosts credibility, attracting new clients directly from your site.

What We Can Learn

Demonstrate versatile ability to handle challenging voyages and sophisticated harbor visits beautifully.


14. MAQ Software Training video modules

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Duration : 1 minute and 52 seconds

Unlocking the potential of embedded analytics for ISVs takes center stage. This MAQ Software video unveils EmbedFAST as a solution simplifying complex Power BI integration. It powerfully demonstrates the streamlined process, immediately freeing up valuable development time and resources previously spent on customization hurdles. The visual clarity offers a blueprint for effective communication.

Empowering user access is presented with elegant simplicity, including seamless tenant onboarding. This intuitive design suggests minimal need for extensive training video modules. Focus shifts from licensing burdens to extracting valuable insights and driving business success for both the ISV and their clients, highlighting a truly innovative approach that inspires.

What We Can Learn

Visually demonstrating the tool's ease of use builds confidence and clarity for complex software.


15. Diligent New hire welcoming video

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Duration : 1 minute and 53 seconds

Bringing order to the often chaotic landscape of enterprise risk reporting is this platform's promise. The video captures the struggle of unifying complex data from disparate sources, presenting it as a necessary step to move beyond basic compliance towards strategic foresight. It frames risk management not just as mitigation, but as a driver of opportunity.

The presentation excels at showing how data from areas like Cyber/IT and Operational risk flows into a structured, repeatable board report. This simplification of complex insights empowers leaders with a clear, visual understanding of top strategic risks and appetite. The videos clear demonstration of turning data into actionable narratives offers valuable lessons for any content needing to simplify complex processes, potentially even inspiring a new hire welcoming video by illustrating clear communication flows.

What We Can Learn

Animation showing assembly boosts understanding retention up to 95 percent compared to text.


16. Sanofi Employee onboarding animation

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Duration : 1 minute and 56 seconds

Grappling with ambiguous symptoms often leads down frustrating paths, a struggle vividly portrayed in this Sanofi Genzyme video. It immediately resonates by showing the common experience of searching for answers online, quickly transitioning to the prolonged, difficult diagnostic journey patients endure, marked by inconclusive tests spanning years.

The animation effectively communicates the sheer scale of the challenge: thousands of rare diseases exist, yet very few have available treatments. This stark reality drives home the critical need for dedicated research. Videos using such clear narrative and empathetic visuals offer a powerful blueprint for communication, perhaps even in employee onboarding animation.

What We Can Learn

Demonstrate operational reliability with concrete numbers highlighting 99.9 percent accurate product order fulfillment.


17. DCS Animated welcome videos

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Duration : 1 minute and 7 seconds

Taming intricate plant control systems often feels like a monumental task. From the start, engaging animated welcome videos depict the real challenges faced by engineers and operators struggling with custom code complexity and inconsistent operator screens. It immediately connects with viewers by visualizing these common industrial pain points clearly.

Instead of merely describing capabilities, the solution streamlines operations. Siemens DCS leverages pre-built, tested libraries cutting time spent on custom programming, helping engineers reclaim valuable time and boosting productivity. The intuitive HMI provides operators a remarkably clear and actionable process view, enabling swift, confident responses.

Offering flexibility and redundancy for stable plant management, the system consolidates requirements into one software suite. This provides a compelling blueprint for simplifying industrial complexity, a powerful example for clear, impactful technical video communication that truly inspires.

What We Can Learn

Simplify complex systems through dynamic visuals, clearly showing mutual benefits for participants.


18. Thin Tech Remote employee onboarding video

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Duration : 2 minutes and 19 seconds

Engineered simplicity defines the Thin Tech system's core appeal, moving beyond traditional bricklaying. The animation vividly showcases precision cutting and interlocking components, demonstrating a thoughtfully engineered solution focused on efficiency on site.

This adaptable approach allows installation on diverse wall types, offering a versatile canvas for various aesthetic finishes. The clear process demonstration provides insight for instructional content, applicable when developing a remote employee onboarding video. It makes complex information easy to grasp and apply for projects.

What We Can Learn

Invent unique surreal animated environments that powerfully amplify your product brand essence.


19. Kubota Animated compliance training

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Duration : 2 minutes and 23 seconds

Navigating the world's pressing needs demands enduring innovation. This video unfolds Kubota's historical journey and forward-looking vision, delivering comprehensive total solutions across critical sectors like food, water, and environment. It powerfully illustrates their century-long dedication to sustaining life on Earth for future generations.

Through vivid animations, the video clarifies intricate systems, employing methods useful even for detailed operational guidance like animated compliance training. It showcases how smart technologies and resource recovery initiatives actively build a carbon-neutral, circular economy. This integrated approach inspires confidence in impactful, long-term contributions toward a better society for everyone.

What We Can Learn

Let abstract visuals connect your innovative solution to a powerful, relevant universal theme.


20. Ema Product feature animation

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Duration : 2 minutes and 3 seconds

Reimagine what an employee can be with Ema. This universal AI teammate learns your specific industry workflows and excels across diverse roles, from supporting sales and finance to complex data analysis and custom tasks, demonstrating a profound level of adaptability and expertise.

Its power stems from a generative workflow engine and a vast library of agentic skills, compellingly shown via product feature animation. This capability allows human-like instructions to orchestrate seamless tasks across hundreds of integrated tools, unlocking remarkable efficiency and accelerated outcomes.

Maintaining robust security is paramount, with features like PII masking and compliance standards ensuring data governance. Ema becomes your top-performing asset, building trust while driving innovation and unlocking your organization's full potential today.

What We Can Learn

Show diverse data sources connect easily demonstrating analysis across 148 common systems.


21. CRESCOM Improve learner comprehension

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Duration : 2 minutes and 49 seconds

Unlocking a deeper understanding of child development goes beyond tracking inches. This AI-powered software provides essential insight into skeletal maturity and growth potential through precise bone age assessment.

MEDI AI-BA leverages a patented hybrid AI algorithm, moving past the limitations of older methods to deliver exceptionally fast and accurate analysis from X-rays, enhancing diagnostic confidence. Clinicians gain rapid access to detailed reports, improving their ability to monitor crucial growth milestones.

The accompanying mobile app extends this value, making complex data accessible to parents. This helps improve learner comprehension of their child's growth journey, offering actionable lifestyle guidance crucial for healthy development.

What We Can Learn

Utilize dynamic visuals to convey rapid data acquisition increasing workflow efficiency by fifty percent.


22. Rolls-Royce Customer onboarding animation

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Duration : 2 minutes and 52 seconds

Responding to the challenge of aging fleets encountering inevitable obsolescence, which burdens operations with inefficiency and costly, sometimes impossible, repairs. The video powerfully illustrates this decay, presenting a critical problem faced by modern naval forces.

MTU's Automation Retrofit Solution emerges as the strategic answer, breathing new life into vessels by targeting critical system upgrades like the governor and propulsion control. This approach leverages existing engines while integrating cutting-edge electronic advancements to restore peak performance and reliability. This video functions as an excellent customer onboarding animation, simplifying complex technical benefits.

It highlights how selective modernization counters supply chain issues and future-proofs assets, ensuring vessels remain operationally capable and efficient against the tides of tomorrow, serving as an inspiring example of communicating complex technical solutions effectively.

What We Can Learn

Showcase system integration simplifying workflows empowering teams with a unified view of the customer journey.


23. Singtel Explaining benefits animation

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Duration : 30 seconds

The digital hustle of modern households demands a network that keeps pace, not one that lags behind. Singtel's Wi-Fi 6 offers that essential leap, providing twice the bandwidth and speed increases up to 2.5 times for effortless multitasking on every device without compromise.

Technical advantages become instantly graspable through compelling explaining benefits animation, illustrating everything from seamless gaming with extremely low lag to consistent, wall-to-wall coverage via mesh technology. This compelling visual narrative presents a genuinely better-connected life, offering inspiration for how to communicate technical value simply and effectively.

What We Can Learn

Stress the speed of financial relief assuring viewers they can find help as soon as today.


24. ANNEX Microlearning video content

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Duration : 31 seconds

Grasping attention immediately with a sharp comparison, this ANNEX Wealth Management video poses a vital question about trust in financial guidance. Like choosing a dentist, you need full commitment. It immediately questions who you should trust with your essential needs, drawing a parallel to dentistry, highlighting the crucial difference between part-time financial advice and full-time fiduciary duty.

The visual comparison effectively shows how some professionals juggle multiple interests alongside fiduciary responsibilities. The video's clarity and simple graphics offer a masterclass in conveying a complex truth directly. It stands out as potent microlearning video content, demonstrating how brief, focused visuals inspire confidence by illustrating the difference that 100% dedication makes. It's an excellent model for impactful financial communication.

What We Can Learn

Demonstrate reliability with specific metrics like recovering in 60 seconds building audience trust.


25. Mutual of Omaha Training video animation

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Duration : 35 seconds

Stepping into a world of vibrant animation reveals the inherent instinct for protection woven throughout life's tapestry. From wild creatures fiercely guarding their young to the tender care shared within human families, this visual storytelling resonates deeply, establishing an immediate emotional connection.

The narrative skillfully positions this natural drive as the core of securing health, family, and finances, illustrating Mutual of Omaha's commitment over a century. It demonstrates the power of engaging visuals like this, reminiscent of effective training video animation, making complex topics relatable and inspiring trust for viewers considering their own protection.

What We Can Learn

Showcasing solutions in diverse environments connects technology to audience lives effectively.


26. MONOLITH Remote employee onboarding video

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Duration : 37 seconds

Witnessing complex engineering workflows made simple is impactful. This MONOLITH video deftly distills the power of their software, showcasing how users can rapidly process diverse engineering data types, including CAD and time series, using an intuitive, no-code AI platform built for technical experts. It illuminates the speed and accessibility of advanced analysis.

The compelling aspect is seeing data transformed into clear, predictive outcomes. Exploring 3D models and viewing real-time performance metrics like drag coefficient or manufacturing cost turns abstract computation into tangible, actionable insights, significantly accelerating the design cycle. This method of presenting technical capability offers an inspiring model for explaining any intricate process clearly, much like in a remote employee onboarding video.

What We Can Learn

Address a relatable problem immediately; videos beginning this way see viewer engagement increase up to 30%.


27. nossis one Employee onboarding animation

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Duration : 3 minutes and 26 seconds

The digital landscape is increasingly complex, presenting immense challenges for network operations with rising volume and diversity. To navigate this, Altice introduces nossis one, a cognitive suite designed for intelligent automation and operational autonomy. The video masterfully uses animation to depict this intricate environment, from core data centers to fiber and access networks, visually clarifying the platform's role.

Going beyond a simple employee onboarding animation, the visuals and narration showcase nossis one's dynamic catalog and intelligent provisioning. The true insight lies in the Assurance component's ability to sense real-time performance data, diagnose potential issues, predict threshold violations, and automatically trigger cross-domain actions like relocating network functions. This proactive approach ensures operational efficiency and resilience in modern, fiber and 5G networks.

What We Can Learn

Structure information flow using clean pop up graphics highlighting key details effectively for viewers.


28. Terraform New hire welcoming video

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Duration : 3 minutes and 2 seconds

Conquering the complexities of indoor climate for thriving plants demands more than basic tools. Stepping beyond limited fans and cumbersome DIY, AC Infinity presents the groundbreaking Terraform series. This system is a truly integrated environmental solution, featuring precise cooling, heating, dehumidifying, and air circulation. Its external probe measures conditions directly where it matters most, enabling sophisticated VPD automation for optimal plant development, surpassing simple separate readings.

This innovation includes a pioneering four-way duct system, unlocking crucial pressure configurations to precisely manage air intake, odors, and particles within the tent. Connecting to smart controllers and the app empowers growers with comprehensive remote management, automation, and vital data insights for their entire setup. This integrated approach demystifies climate mastery, offering everything needed, much like a new hire welcoming video for successful growing.

What We Can Learn

Use dynamic animation to visualize intricate engineering processes, fostering deeper audience understanding.


29. Fusion Health Animated compliance training

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Duration : 16 seconds

Discovering support for core health is visually explored with serene clarity in this presentation for Fusion Health Liver Tonic. The uncluttered aesthetic and fluid animation, showing the bottle finding its stable base and the thistle plant blossoming, elegantly communicate the product's role in supporting liver function and natural detoxification processes using milk thistle. It's a calming portrayal of seeking internal balance.

The video's ability to make potentially complex bodily functions easily comprehensible serves as an excellent model. This clear approach, akin to how effective animated compliance training simplifies intricate procedures, provides an inspiring template for communicating wellness benefits through elegant, digestible visuals that resonate deeply with a desire for natural vitality.

What We Can Learn

Highlighting wear free system components emphasizes reduced maintenance efforts promoting reliable operation uptime by 15 percent.


30. iCASH Employee training animation

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Duration : 17 seconds

Navigating seasonal home improvements often hits a financial snag. Accessing up to $1500 in just two minutes removes this obstacle, quickly turning potential financial hurdles into project momentum right when needed. This visual transparency builds immediate confidence.

The video visually walks you through the remarkably efficient iCASH app steps. Its step-by-step clarity is so effective, the video itself could serve as an example employee training animation for demonstrating a simple, efficient process. This focus powerfully conveys the ease of getting funds, transforming intent into action for home projects.

What We Can Learn

Gain clearer strategic vision by analyzing thousands of feedback points.


FAQ

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How do motion graphics clarify complex product features in onboarding?

Motion graphics translate complex product features into clear visuals, simplifying onboarding and boosting user understanding. Animated diagrams and step-by-step guides enhance comprehension.

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What motion graphics styles best convey my brand's onboarding message?

Motion graphics styles range from minimalist and clean to vibrant and dynamic. The ideal style depends on brand identity and target audience. Consider a playful style for a younger audience or a sophisticated aesthetic for a professional demographic.

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How do leading companies leverage motion graphics to engage new users during onboarding?

Leading companies utilize motion graphics to create engaging onboarding experiences that simplify complex information, highlight key features, and drive user action. Interactive tutorials and gamified elements enhance user participation.

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How can existing brand assets be integrated into a motion graphics onboarding video?

Existing brand assets (logos, color palettes, fonts) are seamlessly integrated into motion graphics, maintaining brand consistency and reinforcing visual identity. This creates a cohesive brand experience across all touchpoints.

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What scripting techniques maximize engagement in motion graphics onboarding?

Engaging scripting for motion graphics onboarding utilizes concise language, storytelling, and clear call-to-actions. Focus on benefits, not just features, and address user pain points directly.

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How can motion graphics onboarding videos be optimized for global audiences and mobile devices?

Optimize onboarding videos for global audiences through translation, localization, and culturally relevant visuals. Mobile optimization involves responsive design and adaptive bitrates for seamless playback.

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How do motion graphics create a memorable first impression during employee onboarding?

Motion graphics create memorable first impressions during employee onboarding by presenting information dynamically and visually engaging new hires. A positive tone sets the stage for a successful onboarding journey.

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What color palettes and typography best practices apply to motion graphics onboarding?

Color palettes should align with brand guidelines and evoke desired emotions. Typography should be clear, legible, and consistent. Use color contrast to highlight key information and maintain visual hierarchy.

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How can motion graphics showcase my product's value proposition during onboarding?

Motion graphics showcase product value by visually demonstrating key features, benefits, and use cases. Create a compelling narrative that resonates with users and highlights the product's unique selling points.

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What visual storytelling techniques enhance motion graphics onboarding effectiveness?

Visual storytelling techniques (character animation, metaphors, emotional cues) enhance onboarding effectiveness by making information relatable and memorable. Visual narratives create stronger connections with users.

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How can motion graphics personalize the onboarding experience for distinct user segments?

Personalize onboarding with targeted messaging, tailored visuals, and interactive elements catering to specific user segments. Address individual needs and preferences for a more impactful experience.

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How do I plan the narrative structure of a motion graphics onboarding video?

Planning the narrative structure involves defining key messages, outlining a clear storyline, and structuring information logically. A well-defined narrative guides users through the onboarding process seamlessly.

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How can motion graphics improve user retention post-onboarding?

Motion graphics improve user retention by reinforcing key learning points, providing ongoing support, and encouraging continued engagement. Micro-interactions and gamified elements can further enhance long-term engagement.

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What are the essential elements of a compelling motion graphics onboarding experience?

Compelling motion graphics onboarding combines clear messaging, engaging visuals, interactive elements, and a user-friendly interface. A seamless and intuitive experience maximizes user satisfaction and retention.

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How can motion graphics be used to drive desired user actions within the onboarding flow?

Motion graphics drive user actions by incorporating clear call-to-actions, interactive buttons, and visual cues. Guide users through the desired onboarding flow, encouraging specific actions and maximizing conversion rates. A typical 60-second video ranges from $1000 to $6000, depending on complexity. Turnaround time is typically 3-8 weeks.



How to plan and optimize Motion Graphics Onboarding Videos?


Visual Clarity: "Design is not just what it looks like and feels like. Design is how it works." - Steve Jobs. Advids leveraged this for a healthcare client. We designed a clean, intuitive motion graphics onboarding video explaining complex medical procedures, improving patient understanding and reducing support calls by 15%.

Actionable: Prioritize functionality and user experience in visual design.

Targeted Messaging: "If you're talking to everyone, you're talking to no one." - Seth Godin. Advids used this approach for an e-commerce client. We created distinct motion graphics onboarding videos for different customer segments, resulting in a 10% increase in average order value.

Actionable: Tailor messaging to specific audience needs and pain points.

Storytelling Impact: "The purpose of a storyteller is not to tell you how to think, but to give you questions to think upon." - Brandon Sanderson. Advids employed this for a non-profit client. We developed a motion graphics onboarding video sharing compelling stories of impact, boosting donations by 25%.

Actionable: Engage viewers emotionally through narrative and thought-provoking questions.

Brand Consistency: "Brand is just a perception, and perception will match reality over time." - Elon Musk. Advids upheld this for a tech startup client. We ensured the motion graphics onboarding video aligned with their brand guidelines, strengthening brand recognition and building trust. This led to a 12% increase in social media engagement.

Actionable: Maintain consistent brand identity across all visual and messaging elements.

Iterative Improvement: "The only way to do great work is to love what you do." - Steve Jobs. Advids embraces this philosophy. For a gaming client, we continuously analyzed user feedback and iterated on the motion graphics onboarding video, leading to a 5% increase in player retention.

Actionable: Embrace feedback and continuously refine content for optimal performance.


Why Advids for Motion Graphics Onboarding Video?


At Advids, we create compelling Motion Graphics Onboarding Videos that deliver exceptional results and help you achieve your business goals. We blend creative storytelling, cutting-edge technology, and a proven track record to transform your vision into engaging and effective onboarding experiences.

Transform Your Onboarding with Engaging Animation:

Customized Motion Graphics Onboarding Video Solutions: We tailor each project to your specific onboarding needs, reflecting your brand, style, and target audience. Whether you need to explain complex processes, introduce company culture, or showcase product features, we create animations that resonate with new hires.
Creative Storytelling for Effective Onboarding: Our skilled animators and storytellers craft narratives that captivate your new employees and make learning engaging. We translate your onboarding materials into visually appealing stories that improve knowledge retention and accelerate the onboarding process.
Cutting-Edge Technology for Modern Onboarding: We leverage the latest animation software and techniques to create visually stunning onboarding videos that leave a lasting impact. We ensure your videos are optimized for various platforms and devices, reaching your new hires wherever they are.

Experience and Expertise You Can Rely On:

12+ Years of Proven Success: With over 3400 successful projects across various industries, we have a deep understanding of what makes effective video content. We've helped over 315 clients create impactful Motion Graphics Onboarding Videos.
Trusted by Industry Leaders: Brands like Razorpay, Ola, Mercedes, the United Nations, Continental, and Mercer trust Advids to bring their stories to life. We have a proven track record of delivering high-quality animation for diverse onboarding needs.
Client Satisfaction Guaranteed: Our commitment to excellence is reflected in over 109 five-star Google reviews. We prioritize client satisfaction and work closely with you to ensure your onboarding video exceeds expectations.

A Partnership Built on Collaboration and Communication:

Collaborative Process: We believe in a collaborative approach, involving you throughout the entire process, from concept to completion. Your input is essential to ensure your vision is accurately reflected in the final onboarding animation.
Strategic Communication: Clear and open communication is fundamental to our process. We prioritize understanding your onboarding goals, target audience, and brand identity to create truly impactful Motion Graphics Onboarding Videos.


Ready to unlock the potential of Motion Graphics Onboarding Video for your business with the latest video design trends of 2024? Let Advids be your trusted partner in transforming your ideas into engaging and effective animated experiences.

Checkout some of the projects and work our team at Advids has been producing:


What is a Motion Graphics Onboarding Video?


A motion graphics onboarding video is a Visually engaging and informative video that guides new users through the initial steps of using a product or service. It uses animation, graphics, and often voiceover narration to explain features , functionalities, and best practices in a clear and concise manner. This type of video is particularly effective for onboarding new users to software, apps, or Online platforms , as it can simplify complex information and make the learning process more enjoyable.

Motion graphics onboarding videos are used across various industries, including software, e-commerce, healthcare, education, and finance. They can be used to introduce new features, explain complex concepts, provide Step-by-step tutorials , and address common customer questions. By creating a visually engaging and informative experience, these videos can improve User satisfaction , reduce support costs , and drive product adoption.


What do top Motion Graphics Onboarding Videos have in common?


Mastering motion graphics onboarding videos requires a strategic approach focusing on user needs and clear communication.

Ideal User Profile - Craft a persona representing your ideal user, tailoring the video to their specific needs and language.


What makes Motion Graphics Onboarding Video effective?


A captivating motion graphics onboarding video is a powerful tool for engaging users and making a lasting impression. The effectiveness of these videos lies in their ability to simplify complex information , enhance user understanding , and create a positive learning experience .

A key element in creating engaging motion graphics onboarding videos is a design to capture attention ain interest. The use of vibrant colors, dynamic animations , and engaging visuals orm a potentially dry topic into a captivating experience. The video should be structured to guide viewers through the onboarding process in a logical and easy-to-follow manner, using clear visuals and concise explanations to ensure comprehension.

Methods for creating effective motion graphics onboarding videos often involve incorporating interactive elements rsonalized content. By including clickable buttons, quizzes, or polls, viewers can actively participate in the learning process, making the experience more engaging and memorable. Tailoring the content to specific user segments or individual preferences can further enhance the effectiveness of the video, ensuring that the information is relevant and valuable to each viewer.


How long should your Motion Graphics Onboarding Video be?


Optimize onboarding video length by aligning video style, use case, and target funnel stage for maximum impact.

Pre-production Considerations for Determining Video Length:

  • What core features need showcasing?
  • Who is the intended user?
  • What is the onboarding flow complexity?
  • What platform dictates video length?
  • What visual style best suits the brand?
  • Does the video need screen recordings?
  • What is the desired user engagement level?

Motion graphics onboarding video length guide

Motion Graphics Onboarding TypesVideo LengthUse CaseFunnel
Explainer Video45-90 secondsShowcases core features and benefits concisely, ideal for complex software with a clear value proposition Uses screen recordings and animated transitions for a polished lookAwareness
Kinetic Typography30-60 secondsHighlights key onboarding steps with engaging text animations, suitable for simple software with minimal features Emphasizes readability and clear messagingEngagement
Whiteboard Animation60-90 secondsExplains processes step-by-step, perfect for complex workflows or tutorials Uses a friendly, approachable style to build trustConsideration
Flat Design15-45 secondsPresents a clean, modern interface overview, best for visually appealing software with intuitive navigation Focuses on visual clarity and ease of understandingActivation
3D Animation45-120 secondsDemonstrates product functionality in a visually stunning way, suitable for innovative or visually complex software Captures attention with dynamic visuals and detailed product showcasesConversion


How to create Motion Graphics Onboarding Videos?


Craft compelling motion graphics onboarding videos that seamlessly integrate with your product's user interface, driving user adoption and maximizing product value.,,Mastering the art of motion graphics onboarding videos requires a strategic approach, focusing on user experience and clear communication.

* Audience Definition - Deeply understanding your audience allows for personalized content, maximizing engagement and comprehension.

  • Feature Selection - Prioritizing key features ensures a focused, efficient onboarding experience, avoiding overwhelming new users.
  • Storyboard Creation - A well-defined storyboard ensures a clear, concise, and visually appealing narrative, improving user understanding.
  • Scriptwriting - Concise, benefit-driven scripting improves comprehension and retention, making the onboarding process more effective.
  • Style Selection - A visually appealing style enhances engagement and brand consistency, creating a positive first impression.
  • Visual Design - Clear, intuitive visuals mirroring the UI create a seamless transition from video to product, minimizing confusion.
  • Voice Recording - A professional voiceover enhances clarity and engagement, making the learning process more enjoyable and memorable.
  • Sound Effects - Strategic sound effects improve focus and highlight key actions, enhancing the learning experience.
  • Video Editing - Smooth transitions and pacing create a professional, polished video, improving user experience and comprehension.
  • Final Export - Optimized exports ensure consistent quality across platforms, maximizing reach and accessibility for all users.


Onboarding Video Production Process Overview


Creating effective onboarding videos involves more than just stringing together visuals. It's about crafting a journey that seamlessly guides users from their initial curiosity to confident product adoption. We've honed our process over time, learning what truly resonates with audiences.

We've found that a structured approach is key. It starts with understanding our audience and their needs, then defining clear objectives for the video. This foundation informs every subsequent step, from scriptwriting and storyboarding to animation and final export. We prioritize clear, concise messaging, ensuring the value proposition shines through. For example, when creating onboarding video animation examples, we focus on showcasing key features in a way that's both informative and engaging.

  • Defining the target audience: Knowing your user is paramount. We create detailed user personas to understand their pain points and motivations. This helps us tailor the message and visuals for maximum impact.
  • Scriptwriting and storyboarding: A compelling narrative is essential. We collaborate closely with clients to develop scripts that are both informative and engaging. Storyboarding helps us visualize the flow and ensure a seamless user experience.
  • Visual design and animation: Aesthetics matter. We choose a visual style that aligns with the brand and product UI. Animation brings the story to life, making complex concepts easy to grasp. High-quality app onboarding video examples often leverage subtle animations to guide the user's eye and highlight key features.
  • Performance tracking and iteration: We don't just create videos and walk away. We track performance metrics to see what's working and what's not. This data informs future iterations, allowing us to continuously improve the effectiveness of our Onboarding Video Animation and create truly exceptional Digital Onboarding Experiences.

By following this process, we ensure that every onboarding video we create is not just visually appealing but also drives user adoption and maximizes product value.


Choosing the Right Animation Style for Onboarding


Now that we've covered video basics, let's explore animation styles. Choosing the right style is crucial for engaging your audience and making your onboarding memorable. What resonates with your target users? A playful animation for a gaming app or a sleek, professional style for a financial platform? Think about your brand's personality and how your animation can reflect it.

Remember, your animation style should complement your message, not overshadow it. A clear, concise narrative is always key, regardless of how visually stunning your animation is. Need some inspiration? Check out explainer video onboarding examples to see how different styles can be applied.

  • Consider your budget. While 3D animation can be impressive, simpler styles like kinetic typography or flat design can be equally effective, especially for shorter videos. For complex workflows, whiteboard animation or instructional onboarding videos can break down processes step-by-step.
  • Think about your user experience. Does your animation mirror the in-app experience? This creates a seamless transition and minimizes cognitive load for new users. For fintech products, financial onboarding video examples can offer valuable insights into creating engaging and informative experiences.
  • Don't forget accessibility! Ensure your videos include captions and transcripts for users with disabilities.
  • Test and iterate. Gather feedback from your target audience and refine your animation based on their responses.

By carefully considering these factors, you can choose an animation style that not only looks great but also effectively guides users through your product and maximizes its value.


Creating Engaging Onboarding Video Narratives


Crafting engaging narratives is key to effective onboarding. We've covered the technical aspects; now let's breathe life into your videos with compelling storytelling. Think of your onboarding video not as a product demo, but as a mini-movie, guiding users through your software's world.

Remember, a good story resonates emotionally. It's about connecting with your audience on a human level. Think about how you can make your software's value proposition relatable and memorable.

  • Understand Your Audience: Who are your users? What are their challenges? Tailor your narrative to their specific needs. For example, if your target audience is busy professionals, keep your video short and to the point.
  • Show, Don't Just Tell: Use visuals to illustrate your points. Software onboarding video examples often use screen recordings and user interface animations to demonstrate functionality. Motion graphics onboarding video examples can further enhance engagement with creative visuals.
  • Focus on Benefits: Highlight how your software solves user problems. Instead of listing features, show how those features translate into tangible benefits. For instance, instead of saying "our software has automated reporting," show how this feature saves users time and effort.
  • Keep it Concise: Respect your viewers' time. Get to the point quickly and avoid jargon. Think of your video as an elevator pitch for your software.

Animated onboarding tutorials can be incredibly effective for complex workflows. By breaking down processes into digestible steps, you can guide users through the learning curve with ease. A clear, concise narrative, combined with engaging visuals, can transform a mundane onboarding experience into a memorable one.


Reviewing Onboarding Video Storyboards


Let's shift gears from animation styles and dive into the heart of onboarding video creation: storyboards. A well-structured storyboard is the blueprint for a successful onboarding experience, guiding viewers from initial curiosity to confident Product adoption . We'll equip you with a practical framework for reviewing your storyboards, ensuring they're clear, engaging, and effectively communicate your product's value.

Remember, your storyboard is more than just a sequence of images; it's the narrative backbone of your video. It's where you translate your product's features into a compelling story that resonates with your target audience. Drawing inspiration from best onboarding video examples can be invaluable during this process.

  • Target Audience: Who are you creating this video for? Tailor your storyboard to their specific needs and technical proficiency. Are they beginners or experts? This will inform your visual style and narrative approach.
  • Value Proposition: Showcase how your software solves user problems. Don't just list features; demonstrate their benefits. Effective customer onboarding video examples often focus on the "why" behind the features.
  • User Interface Integration: Seamlessly integrate your UI into the storyboard. Product Introduction Animations can be a powerful way to showcase functionality and guide users through the in-app experience.
  • Call to Action: What do you want viewers to do after watching? Include a clear call to action, whether it's signing up for a trial or exploring a specific feature.

By applying these principles, you can create storyboards that not only look great but also effectively guide users through your product and maximize its value. Remember, testing and iteration are key. Gather feedback and refine your storyboard based on user responses.


Optimizing Onboarding Videos for Different Platforms


Optimizing your onboarding videos for different platforms is crucial for maximizing user engagement. Think about it – a video that works well on YouTube might not be as effective on Instagram or your website. We need to tailor our approach to each platform's unique characteristics, ensuring a seamless and engaging user experience. Consider how user behavior differs across platforms. A mobile user might watch a short video on the go, while a desktop user has more time and attention to spare.

Let's explore how to optimize your videos for various platforms, ensuring they resonate with your target audience wherever they are.

By tailoring your videos to each platform, you'll create a more engaging and effective onboarding experience, ultimately driving user adoption and maximizing your product's value.


How motion graphics onboarding video examples are curated?


We dove deep into motion graphics onboarding videos, curating an insightful resource guided by an 8-parameter framework:

Our 8-Parameter Curation Framework

1.Relevance Authentic motion graphics onboarding videos showcasing real-world applications .
2.Diversity Showcasing diverse visual styles , industries, and target audiences for inspiration.
3.Engagement Analyzing audience response , information design , 10-second litmus test .
4.Visual Design Evaluating aesthetics, Clarity , effectiveness of visuals.
5. narrative structure Assessing storyline clarity, flow, Message effectiveness .
6. Call to Action Examining call to action strength , clarity, and its relevance to onboarding.
7. Brand Alignment Determining video alignment with brand message, identity, and onboarding goals.
8.Performance Metrics Utilising VidIQ to assess watch time , audience retention .

A team of video designers, video marketers, and digital content experts collaborated with lead editor Orko to ensure diverse, adaptable examples, moving beyond the repetitive.

Updated October 15th, 2024, this collection is constantly refreshed with new examples meeting high standards, featuring styles like:

1. Animated Explainers
2. Product Demos
3. Customer Onboarding
4. Technical Walkthroughs
5. UI Demo Animations

0.41% of videos are featured in this blog. With only 3.5% videos meeting the visual design parameter .

Advids
Source: Advids/Youtube, motion graphics onboarding video examples 2024, n=7300 videos within duration <3 mintues, across industries.

Author at advids
A video producer with a passion for creating compelling video narratives, Orko Roy brings a wealth of experience to his role. His background in Digital Journalism and over 11 years of freelance media consulting inform his approach to video production. For the past 7 years, he has been a vital part of the Advids team, honing his expertise in video content planning, creation, and strategy.

His collaborative approach ensures that he works closely with clients, from startups to enterprises, to understand their communication goals and deliver impactful video solutions. He thrives on transforming ideas into engaging videos, whether it's a product demo, an educational explainer, or a brand story.

An avid reader of modern marketing literature, he keeps his knowledge current. Among his favorite reads from 2024 are "Balls Out Marketing" by Peter Roesler, "Give to Grow" by Mo Bunnell and "For the Culture" by Marcus Collins. His results-driven approach ensures that video content resonates with audiences and helps businesses flourish.

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